AAlchemy is positioned as the world’s first nonprofit center for creating, promoting, and making high-in-demand immersive art widely available to a global audience.
It will be housed in a perfectly located candidate three-story building in Manhattan’s Hell’s Kitchen, a structure built in 1888 as a stable, today still retaining the look and feel of its classic 19th Century construction inside and out … especially in its spectacular performance-ready courtyard.
The highly fragmented Immersive Entertainment Industry (IEI) was valued at $61.8 billion in 2019 prior to the Covid 19 pandemic. The Location-Based Experience (LBE) segment now comprises a market expected to grow to $12 billion by 2023.
While still comparatively small in market value, the immersive theater LBE segment is one of the fastest growing, benefiting from low barriers to entry and technology allowing immersive performances to break past limits of traditional LBE productions.
The opportunity for market success and financial gain for early philanthropic investors lies in combining immersive theater techniques with the expertise of an emerging group of innovative filmmaker leaders around the globe, creators focusing on successfully capturing immersiveness in 2D digital products that streamers like Netflix, HBO and Amazon dearly want.
The unusual financial and legal model for philanthropic investors to come in behind AAlchemy as a nonprofit is now proven. It meets all standards for nonprofit status set by the IRS as well as state and local government tax authorities.
What is immersive theater anyway? And who will run the show at AALchemy?
What are the comparables? What does the SWOT analysis say? How much will it need to get started?
Most of all, how can a philanthropic investor “invest” in AAlchemy when the law says you can’t invest in a nonprofit?
Click the Business Plan image to the right. All the answers are there. And plenty more.