A A L C H E M Y
I M M E R S E Y O U R S E L F
The nonprofit creating
Immersive Theater of the Mind.
Rewarding audiences worldwide
by uniting storytellers, dance
and the Performing Arts,
…their creators and artists, the filmmakers,
the streaming platforms, and especially
the Philanthropic Investors
actively making it all happen.
Isabelle Nelson, performing her original choreography “MANA ŌRITE”
Find out more about Isabelle Nelson here.
A A L C H E M Y
I M M E R S E Y O U R S E L F
The nonprofit creating
Immersive Theater of the Mind.
Rewarding audiences worldwide
by uniting storytellers and
the Performing Arts,
…their creators and artists, the filmmakers,
the streaming platforms, and especially
the Philanthropic Investors
actively making it all happen.
image from UK-based
Jamiel Laurence’s
“#FundFreelanceDancers”
Trailer
On this page:
The Art of AAlchemy | The Opportunity
The Value Proposition | The Team | The Plan
Want To Know More?
There’s more! Click the main menu up top.
On this page:
The Art of AAlchemy | The Opportunity
The Value Proposition | The Team | The Plan
Want To Know More?
There’s more! Click the main menu up top.
The Art Of AAlchemy
The Art Of AAlchemy
AAlchemy is uniting master builders from all around the world in film, theater, music and dance, creators imagineering live, live-streamed and 2D streamed video for people who won’t need VR goggles to be totally immersed in what they see and feel.
AAlchemy’s art of creating Immersion of the Mind (TM) in 2d immersive video builds upon more than 130 years of risk-taking by inventive geniuses determined to combine the best of storytelling, music, movement of body and mind, and advances in filmmaking technology, all to draw audiences into the thoughts and emotions both of the characters and the actual performers living out the characters’ lives.
Chaplin did it for moviegoers well before sound in movies. Casablanca didn’t need virtual reality to draw audiences in. Gable and Monroe did it in the now-classic black-and-white The Misfits. Along came Cinemascope and IMAX, pulling viewers completely into other worlds, no VR goggles needed. As did Chicago, Moulin Rouge, A Chorus Line, Black Swan and more, with music and dance telling stories lifting people out of their seats. Even The Joker did it.
With audiences free from having to buy or wear hi-tech anything, And now, with AAlchemy, seeing and feeling the same magic, even right from home whenever they want.
The AAlchemy Opportunity
The AAlchemy Opportunity
The opportunity for market success and financial gain for early philanthropic investors supporting AAlchemy lies in combining a now-proven philanthropic real estate investment model, immersive theater, and the expertise of an emerging group of innovative filmmaker leaders and performers around the globe to form a world center in New York City for creating true 2D immersive digital products that streamers like Netflix, HBO and Amazon want for growing their audience share. All without VR.
The highly fragmented Immersive Entertainment Industry (IEI) was valued at $61.8 billion in 2019 prior to the Covid 19 pandemic. The Location-Based Experience (LBE) segment now comprises a market expected to grow to $12 billion by 2023.
While still comparatively small in market value, the immersive theater LBE segment is one of the fastest growing, benefiting from low barriers to entry and technology allowing immersive performances to break past limits of traditional LBE productions.
The unusual financial and legal model for philanthropic investors to come in behind AAlchemy as a nonprofit is now proven. It meets all standards for nonprofit status set by the IRS as well as state and local government tax authorities.
The AAlchemy Value Proposition
The AAlchemy Value Proposition
AAlchemy means:
- A physical and virtual creative space that is pandemic-proof, always alive, always creating, with never a stop in programming.
- A world-wide network of creator-imagineers way ahead of the competition using technology, light, sound, video and film to originate real immersive experiences
- Full access to an unequaled physical and virtual location for incubating and capturing the magic of immersion for audiences near and far, live, live-streamed or filmed
- A “Living Museum” for people who will never have to buy a performance ticket to experience the magic of immersion
- A non-stop focus on empowering leadership within diverse social and ethnic communities in the creative performing arts, filmmaking, and multimedia technology
- A proven business model offering real benefit to AAlchemy’s philanthropic investors
The AAlchemy Space
The AAlchemy Space
With the support of philanthropic investors, AAlchemy will turn this long-forgotten 1880’s Manhattan horse stable into the only production center anywhere that empowers proven creators from all around the world to originate live, live-streamed and filmed immersive productions.
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Immersive productions that more and more audiences world-wide are now demanding.
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Immersion of the Mind productions powered by AAlchemy’s philanthropic investors who value the Performing Arts and the wise use of scarce funding to make them happen.
The AAlchemy Location
The AAlchemy Location
AAlchemy’s immersive center will be housed in a perfectly located candidate three-story building in Manhattan’s Hell’s Kitchen. This structure was built in 1888 as a stable and today still retains the look and feel of its classic 19th Century construction inside and out… especially in its spectacular performance-ready courtyard.
The location of the property is ideal for continued foot traffic from Times Square and the quickly developing Hudson Yards. It is also easily reached through public transportation.
All subway lines near the building easily connect to Grand Central and Penn Station making it simple for those traveling from Long Island, Upstate New York, or New Jersey to arrive as well as those traveling from within the five boroughs.
The AAlchemy Team
The AAlchemy Team
Collaborating from all corners of the globe to launch AAlchemy in 2021, AAlchemy’s team members reflect success in every aspect of Performing Arts creation and presentation, including theater, music, dance, sound and light, staging, costuming, multi-media, funding, and certainly the business and finance of bringing performing arts to the stage and screen.
Their professional networks reflect an exceptional ability to reach and team with the very creators who today are breaking past live-audience pandemic barriers and the resulting high-tech constraints limiting immersive performances to a relative handful of people with virtual reality equipment.
The AAlchemy Business Plan spells out who a few of these people are, what they have been achieving to please their audiences and financial backers worldwide, and how they will marshal today’s resources to create tomorrow’s wonders. Check out the main menu for details.
The AAlchemy Plan
The AAlchemy Plan
2022:
- Register AAlchemy as a New York State corporation and obtain 501c3 nonprofit status
- Support philanthropic investor acquisition of building; begin architectural redesign and structure rehabilitation
- Hire programming and marketing staff
- Launch initial off-site programming for on-line streaming and limited pandemic-proof live and live-stream productions
- Begin streaming partnerships with one or more major streamers
- Install initial “Living Museum” exhibitions at partner sites
- Sponsor first global conference of immersive producers
2023 -2024:
- Expand to full array of programming and streaming content
- Expand staffing to build in-house production capability
- Mount additional “Living Museum” installations
- Continue building structure updating
- Launch educational and certification programs
- Sponsor continuing immersive producer conferences
2025 – 2026:
- Building opens for event production, pandemic-proof live performances, and walk-in exhibitions
- Expand all 2022-23 operations
Want To Know More About AAlchemy?
Want To Know More About AAlchemy?
Opportunities abound to benefit by working with AAlchemy, where we believe in:
- the value of supporting innovators in the immersive performing arts,
- partnering with philanthropic investors who can benefit financially from their investment in the AAlchemy building and the immersive performing arts, and
- the power of collaboration so that everyone wins.
Click here to find out more.
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